Sun, 03 May 2026 07:09:31 +0000

MSNBC Falls Flat—The Untold Story Behind Its Ratings Spiral Down In the evolving landscape of cable news, MSNBC once stood as a dominant force in television news, known for its progressive commentary and high-profile hosts. But in recent years, the network has experienced a surprising and troubling decline: a sharp downward spiral in ratings that has left analysts unsettled and industry insiders searching for answers. What went wrong? This deep dive explores the untold story behind MSNBC’s ratings downturn—and why it matters for the future of news media. ### The Rise: MSNBC’s Golden Era For much of the 2010s and early 2020s, MSNBC thrived as a go-to destination for liberal-leaning audiences craving incisive political analysis. Showdowns like “Morning Joe” and starring voices such as Ramthunliao Jones (formerly Joy Reid) and Nicolle Wallace positioned the network as a powerhouse in cable news. With strong shows and a clearly defined editorial stance, MSNBC consistently ranked among the top networks for younger and politically active viewers.